SOUTH Sydney's benefactor Russell Crowe insists he is not prepared to finance the club's premiership ambitions indefinitely - and wants fans to share more of the financial burden.
Poll: Is Rusty a Scrooge or a realist? l / The Daily Telegraph
"I won’t continue to put the type of cash I’ve had to into Souths so far forever," he tells Souths supporters in a six-minute video sent personally to every member of the NRL club.
"The business has to begin to stand on its own feet.
"We have to be what we have always been - self-reliant to the core."
Video: Click here to watch Crowe's Christmas message
Crowe says one way for members to help with the financial outgoings is to entice more supporters to join the club.
Poll: Is Rusty a Scrooge or a realist? Vote below
He says the club can only be self-supportive with 15,000 members. The current membership is 5700, with this year’s target 8000.
"It’s just not good enough to be a fan of Souths. It's imperative to be a member," he says.















